Seductive, provocative, eccentric and, above all, powerful – fashion photography experiments between commerce and creativity, mainstream and sub-culture, industry and art. More than just purely commissioned work and aesthetic documentation, it not only records the Zeitgeist, individual longings and society's dreams, it also influences, stimulates and encourages imitation.
The publisher Condé Nast recognized the sociological dimension and effect of fashion photography at an early stage. He discovered new talents and promoted careers and in this way has had a lasting impact on the genre. For the first time this publishing house has opened its archives and now allows a look at its exclusive photographs. With around 140 vintage prints and early original issues of Vogue and Vanity Fair the exhibition traces the development of fashion photography
